Marketing

Now it's time to bring in customers. We have been driving traffic for over 10 years and we know exactly what methods work best for your particular business. Our goal is to have you sit back while we bring in traffic month after month, we want you to work ON this business not IN the business. As a business owner you should be focused on providing value to your customers not marketing. This is where we come in as your marketing pros.

Rather than go into a long drawn out explanation, here is a screen shot of one of our clients (22,000 visitors to their website in 30 days)!

Traffic like that does not come from one trick. It comes from stacking channels in the right order for your specific business. For most local and service companies that starts with search: ranking the site for the terms your buyers use, building out pages for every service and every town you want work in, and getting your Google business profile producing calls on its own. Content does the heavy lifting here, written for humans first, answering the questions your customers actually ask before they pick up the phone.

From there we layer in whatever the research from step two showed will pay. Sometimes that is paid search to capture demand while the organic work matures. Sometimes it is video, directories, or outreach that puts you in front of buyers where they already spend time. We are not loyal to any single channel. We are loyal to cost per lead, and we will move budget to whatever brings you customers at the best price.

You will always know what is happening with your money. Every month you see the numbers that matter: traffic, rankings, calls, form fills, and where each lead came from. No sixty-page reports padded with charts nobody reads. If something is working we scale it. If something is not, we say so and change course. That honesty is easier for us than most agencies because we did the research up front, so we are usually adjusting a working plan rather than defending a broken one.

One more thing worth saying: marketing compounds. The rankings, reviews, and content we build in month three are still bringing in customers in year three, which is why our clients tend to see their cost per lead fall over time instead of rise. The businesses that win their market are the ones that keep showing up while competitors start and stop. Our job is to make showing up automatic for you.